Photo L-R: Steve Major (GORCC), Caleb Hurrell (GORCC), Ashay Prabhu (Assetic)

Great Ocean Road Costal Committee (GORCC) leads the coastal conservation industry in their approach to strategic asset management.

The Great Ocean Road Coast Committee (GORCC) is a State Government body responsible for the management of 37 kilometres of the iconic coastal reserves on Victoria’s Great Ocean Road from Point Impossible east of Torquay to the Otways at Cumberland River, southwest of Lorne.

GORCC recognised that a strategic approach to managing their diverse asset portfolio could improve their financial stability, reduce operational risk and help understand their future financial need and sustainability.

“We needed to move from being an operationally driven, reactive organisation to a strategic leader, influencing policy and guaranteeing future sustainability,” Coastal Reserves Manager Caleb Hurrell said. “This is about more than just reducing our backlog and our operational risk, this is driven by a true desire to go beyond regulatory compliance and deliver real value to our community and visitors.”

Using the Victorian Asset Management Framework and the Victorian Auditor General’s Office guidelines GORCC engaged Assetic to solve the problem of long-term policy making and asset management strategy development. The goal of this strategic approach is to reliably understand what the future may look like, and viable options for the future – not just plan based on last year’s budget plus or minus 5%.

“Coastal assets are now at the point of a high-risk profile given lack of asset data, lack of inspection rigours and high use by community in peak periods,” says Assetic Co-Founder Ashay Prabhu. “This team is leading the coastal conservation industry in their approach to strategic asset management, and their passion and professionalism sets them apart.”

Formed in 2004, the GORCC is charged with protecting, enhancing, and developing coastal Crown land. In addition to the natural assets so integral to its work, GORCC is also responsible for building and maintaining a wide range of facilities, assets and infrastructure – from artwork to amenity blocks. With millions of tourists and locals visiting the area each year, enormous pressure is placed on the coastal environment, assets and ecosystems.